These are some works and personal projects.
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OriBase Pharma
Traffic Management
Mission as Consultant.
Traffic sources analysis (Google Analytics), recommendations on SEO, Google Adwords campaigns & social media (reports and presentation).
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Sauramps Librairie
Customer Relationship Management, Datamining
Trainee in Marketing & Communication department.
I worked on the customers database (120 000 customers whom 40 000 actives). First, I tried to present the customer: etablish profils, geomarketing. Then, I compared the different Sauramps shops (uniq customers, share customers,...) to see what was the impact of the new shop's opening on the other shops. Finally, I gived recommandations to increase the sells.
I can realised this mission because of my skills with Excel and Access.
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Sauramps Librairie
IS implementation, CRM
Trainee in Marketing & Communication department.
First time, I worked on the launching of the new loyalty program (September 2009): intern & extern communication (mailing, posters,...), formation of employees,...
After one year of use, I worked on the customers satisfaction: Why don't customers like the new loyalty program? What part do they represent compared to the total customers?... I realised an online questionnary, analysed answers and gived recommandations to improve the loyalty program.
Indeed I learnt operationals, I also saw what were the difficulties to implement a new Information System: meet the company in charge of the IS programmation (resolution of technical problems of connexion with actual IS,...), manage the afraid of the employees about the change, manage a customer relationship (explanations,...).
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Sauramps Librairie
Web Environment
Trainee in Marketing & Communication department.
I worked on the specifications of new Sauramps website: design a model, how to improve commercial part,...
In the same time, I worked on the development of the web environment: creation of a blog specialized for children & a Facebook group (to create an online community), research of partnerships (to increase the notoriety and affiliation), creation of videos to the web and to the shop (TV) (to communicate & animate),...
I also realised an analysis with Google Analytics and gave recommendations.
I learned to put on the web a commercial strategy and how to use Google Analytics. My web programming skills were a real advantage for this mission!
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Sauramps Librairie
Attract a new customer segment, Direct Marketing
Mission, Trainee in Marketing & Communication department.
The mission was to attract a student target. To do this:
Creation of partnership: identification of major actors (students associations, university communication department,...), contact them, creation of partnership (in respect of private/public law).
Communication campaigns: mailing, posters, distribution of an agenda. I also worked on the design of the agenda: redaction of the content, advertising insertions (sponsoring),...
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Sauramps Librairie
Events
Trainee in Marketing & Communication department.
Organisation & communication of a lot of events such as meeting with authors, forums (Comédie du Livre, BD Palavas), festivals (FIRN) and games (Prix des Incorruptibles, summer game).
At the end of my workplacement, I had the idea to create a game for the Polymag magazine, that I finally realised.
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Random
Illustration
Random of some illustrations realised during my free time with pencil and Photoshop...
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Daft Drunk
Events, Friends project
Design of Daft Punk's helmet with cardboard, fiberglass, resin... Then organisation of Daft Drunk parties: contact with pub's managers, creation of flyers, street & online communication, animation of parties (DJ).
A lot of fun!
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La Comtesse
Market research, Website
Mission in pairs.
We made a market research to know if it was interesting to develop a takeway activity of the restaurant La Comtesse. Then, we designed a model website to give an idea to the manager of what could be its website.
We learned how to design a market research project and how to work in team.
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Chici
Website
Intern in an University research center.
The mission was to create a dynamic website for teachers or students who wanted to administrate an online questionnaire to make a market research. Then, the administrator could extract answers in a file .csv, to do statistics.
I learned web programming language (XHTML, CSS, PHP, Javascript), database management (SQL language) and of course, improved my english.
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APII
Events, association
Vice President of students association.
With other active members, we organized sporting activities, students parties, a skiing trip,... and we were involved in some shows (student shows, university open days).
We learned how to manage a group (100 students) and we acquired a first experience in negociation and communication.